You’re a writer, and you’ve got to hear that TikTok will be the next significant element in book promotion and sales. You became intrigued and began researching #BookTok. Maybe you’ve decided to make a profile and started uploading your videos. And perhaps you’ve wondered why certain author information on TikTok receives a tonne of views and followers while other content fails miserably. Are you asking yourself how do I get instant TikTok views? Here’s all that you have to know. The following are five common TikTok mistakes authors should avoid:
Mistake 1: Only Use The App To Post And Advertise Your Information
You presumably shouldn’t be uploading your own when you’re not effectively, consistently interactive with the clips on TikTok. To truly benefit from TikTok, you must first understand the application’s content, market dynamics, and audience—and in terms of understanding it, you must use it. Watch clips on TikTok on a routine basis, paying close attention to the BookTok society and the many kinds of content you usually interact with and appreciate.
Follow and communicate who creates content you enjoy, as well as “like” and “favorite” their videos. Learn about the application’s trends, quirks, niches, sense of humor and enjoyment, and the numerous techniques for making videos. The platform will become less daunting and much more intuitive as you utilize it more.
If you are using TikTok as an “audience” and a content creator, you will gain a better understanding of enhancing the content and commitment.
Mistake 2: Failing To Invest Sufficient Time In Learning The App’s Features And Functionality
Do you understand the distinction between “stitching” as well as “duetting,” as well as the purpose of each? Could you save “Sounds” to your Favorites file and sync them with the video content properly? Do you know about using filters on your videos and editing them within the platform? If these queries make you anxious, it’s because you haven’t spent plenty of time discovering TikTok’s features. Though it may appear challenging initially, once you attempt a few aspects, you’ll be astonished at how user-friendly and diverse the platform can be. Start creating “test” videos with the application’s various features and store them in the unpublished draughts folder.
The more you know about TikTok’s tools and features, the more imaginative, trendy, and appealing your content will be.
Mistake 3: Using The App To Sell
On any social networking site, it also is one of the lamest strategies you could indeed take, although it is content-death on TikTok. We’ll repeat it: TikTok’s audience principles are originality, humor, and, most importantly, authenticity. They want to communicate with you before, not with your company. Pandering, over-promotion, and pleading for selling would then get you nowhere. Instead, create content that is diverse and innovative. In your video content, be enjoyable, informative, and even sensitive. Instead of just trying to convince people to buy your book, aim to establish real connections with other individuals and the viewers. Individuals will support you if they sense an essential relationship with you and if they truly like your clips. You can also take the help of TikViral to make more connections with the users online.
Mistake 4: Failing To Understand How Your Genre Affects Your TikTok Audience
The most popular genre on TikTok is YA, with the greatest subgenres being YA Fiction and Romanticism. Given that the preponderance of TikTok’s 850+ million monthly users in the US is between the ages of 16 and 24 and that 50% are below 35, this makes perfect sense. Additionally, since TikTok’s audience is primarily younger, relatable material will typically garner more views. With some extra ingenuity and a plan to captivate your readers, you can easily find a fanbase on TikTok even if you do not even write YA, Adventure, or Romance.
Mistake 5: Over- Or Under-Analyzing Your Footage
Before using TikTok, you don’t need to know how to edit videos because the app’s capabilities are effortless. You don’t need to be a professional, but you should still pay more attention to the presentation of your videos. Film vertically instead of horizontally and use bright lighting and different angles. Employ a tripod or rest your camera against the ground if your hands become unstable. Although flashy or mass-produced videos don’t necessarily perform better, some effort should be put into them.
In contrast, some authors may worry about inaction or overwork to produce the ideal, influencer-worthy work. Compared to the majority of channels on Youtube, TikTok videos seem to be more casual and spontaneous. Avoid becoming so meticulous that creating films for TikTok becomes an uphill task by experimenting with different styles of video creation, sometimes on the spot, to determine what succeeds and does not.
Even though you could permanently remove or private the early clips, if you’re prepared to remain active on the application, your content would get better, and your network will expand!